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INDUSTRIES WE SERVE

We don't work with everyone. That's the point.

VIA specializes in five high-growth consumer categories. Our focus means you work with advisors who know your regulatory environment, your retail landscape, and your buyers — not generalists.

MANUFACTURING

Building your U.S. operational foundation from day one.

European manufacturers entering the U.S. face a unique set of challenges — from HTS codes and import duties to finding the right distribution partners and navigating long B2B sales cycles.

$2.3T

U.S. manufacturing output annually

25% duty savings with correct classification

THE CHALLENGE

What stops European manufacturers from succeeding in the U.S.

Import Duties & HTS Codes

Incorrect tariff classification can mean paying 10–25% more in duties — or triggering trade compliance issues that halt your shipments.

B2B Sales Cycles

U.S. industrial buyers operate differently. Longer cycles, different procurement processes, relationship-driven decisions.

Distribution Network

Without an established U.S. rep network or distribution partner, reaching buyers efficiently is expensive and slow.

01

Market Research & Validation

We validate U.S. demand, identify target verticals and buyer profiles, and benchmark pricing against domestic and Asian competitors.

03

Compliance & Operations

We handle HTS code classification, customs broker selection, duty optimization, and state-by-state compliance requirements.

Every engagement is fully customized. No off-the-shelf packages — because every manufacturer's path to the U.S. is different.

What we do for Manufacturers.

HOW VIA HELPS

02

Entity & Setup

We set up your U.S. entity with import structure, transfer pricing guidance, and the banking infrastructure to operate commercially.

04

Go-To-Market Strategy

We build your U.S. sales strategy — direct sales, rep network, or distribution partnership — with a 90-day pipeline plan.

READY TO EXPAND?

Your U.S. expansion starts with one conversation.

Most of our clients come to us overwhelmed by the complexity of U.S. market entry. They leave our first call with a clear picture of what needs to happen, in what order, and why. That call is free.

No commitment required

30 minutes, fully confidential

Specific to your brand and industry

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